By Lori Widmer
One of the biggest issues freelance writers face today is the proliferation of awful job postings on the Internet. No matter at what level you are in your career, the $1-an-article jobs litter the job boards. And you’re thinking, “True, but what can I do about it?”
Perhaps we need to educate our peers. Moreover, we have to educate – nay, even shame – newcomers and wanna-be writers from taking these jobs. What they see as their golden opportunity is just more fodder for the content farm gristmill.
In the articles I write, I see a lot of talk about best practices. Mind you, best practices are a series of steps companies have taken that somehow or other worked, and other companies latch on thinking this is as good as it gets. For us, however, we're going to be a little smarter. We're going to take these as guidelines only and this list is going to evolve and change with us.
Let's get down to the bones.
When you see a lousy job posting, complain to the site owner. Please don't interpret this as attacking another writer or someone giving you these listings for free. These folks don't know your ceiling and some of them have carefully plucked through mountains of garbage to bring you what they think are viable offers. They're trying. I'm talking about the sites that tout themselves as bringing you quality postings - for a fee. Two things wrong with that: they don't bring you quality, and they make you pay. Send them a note telling them you're canceling your membership and why.
When you see other writers bidding or offering ridiculous rates, tell them about it. I'll leave it up to you how you'll do that, but I suggest a cordial, professional approach. Put your virtual arm around them and steer them toward better opportunities, better working habits, or the nearest minimum wage job. Educate these folks on why they're worth more and why these jobs on a resume make them look like hack wanna-bes. Seriously. No one ever got a gig at The Atlantic because they wrote for a content farm. Nor will they. Ever.
Do your best to ignore the offers. Engaging in verbal warfare with these fools is akin to wasting billable hours for nothing. Don't waste your time or your sanity, for they don't care. They want cheap work so they can gain whatever ad revenue they think is coming their way and make that whopping $5 profit. Leave them to spin their wheels alone.
If you must engage, be professional. Sometimes you find yourself in the unsavory position of having responded to what you thought was a legitimate job posting only to find it's no more than an offer to part you with more time wasted. When the "offer" comes back, if you feel like responding and wasting more time, do so only to tell the poster that your fee is 30 times higher because this is your full-time job, not your hobby, and that your rates are industry standard. Then disengage. If these posters share anything in common, it's their penchant for justifying their behavior and diminishing you as a result. I've been told I need an education in how PR, ad revenue, royalties, and various other key words work. Yet I manage to earn a respectable living despite this perceived ignorance. The bottom line is someone wants work and won't pay for it. Screw that. If you don't engage in verbal battle, you keep your professionalism, something these clowns will never have.
Help other writers say no. It's what I do every week. You can, too. Tell your blog readers, your forum buddies, your Twitter community why they need to say no to lousy offers, what they should be considering as a proper fighting wage, and why writing skills are indeed sought after and worthy of fair pay. We're only as strong as our weakest link, and let’s make sure those links are not paper chains of the "I need clips!" mentality. Let's show them all how to gain respectable clips without bringing down our profession.
What else we can do?
Lori Widmer is a veteran writer and editor who is worth every penny her clients pay. She blogs about all things writing-related at Words on the Page.