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- Journalists, like most professionals, have targets to meet; usually relating to the number of stories they do per day/week.
- Giving them strong stories is the
best way to get them on your side. Building a relationship also means
that when they do a story related to your business, they are likely to
remember you and phone you for a quote on the issue at hand.
- Written by two former journalists,
How To Get Quoted In The Media will help you to build a mutually
beneficial relationship with the benefit, where you become a trusted
source in your industry. This means that you will not only be able to
publish your current story in the media of your choice, but also build a foundation to make future story
pitches an easier sell.