Monday, October 03, 2011

How to get quoted in the media is now on sale

Businesses in general, SMMEs, and non-profit organisations in particular, often face the challenge of getting their organisation, cause or product profiled in the media without paying for expensive advertorial or advertisement space.

While buying space will guarantee you a platform to get your message across the way you want to, editorial space in news articles/reports is generally more credible and has more impact.

How to get quoted in the media aims to teach you some tricks of the trade to optimise your media relationships and coverage.

The ebook covers the following subjects:
  • How to connect with individual journalists
  • How to link your story to recent news developments
  • How to write an effective press release
  • Strategies to expand your media coverage
  • Media Interview Tips


You can also download a sample of the book. 

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